In the project space at the Saatchi Gallery is an exhibition celebrating 20 years of Hugo Boss. Unusually – and to be commended – Hugo Boss has commissioned 20 international artists to create interactive artworks that reflect the brand’s key colours. This is a fun exhibition where the visitor can enjoy and participate in the art. The Independent points out that there is also a subtle commentary on consumerism itself. The Londonist thinks it is fun for adults and children alike.
Supporting the exhibition is a great website which links the artworks, the artists and classic Hugo Boss clothes and is worth a look.